In re: Propaganda

If any single man took the practice of public relations and turned it into a valuable and respectable craft, all while warning us of the dark side, it was Edward Bernays. The pursuit of flackery has been much twisted and maligned in eighty years, suggesting that now is the time to return to the original text and draw what insights we may as to where things went wrong, and how we might steer the business into the online, interactive future.